Tune In/
Changing
The Way You
Listen

Brand Evolution • Logo & Identity System • Digital Design System

Brand Evolution • Logo & Identity System • Digital Design System

Brand Evolution • Logo & Identity System • Digital Design System

Brand Evolution • Logo & Identity System • Digital Design System

Brand Evolution • Logo & Identity System • Digital Design System

tunein_hero_full
tunein_hero_1x1

The Challenge

TuneIn needed an updated identity to better align with the company’s strategy and trajectory. The old logo lacked meaning and was easily confused with other logos. The colors and typography felt dated and confining.

The Solution

We collaborated closely with the TuneIn design team to redesign the company’s logo and to create a digital-first design system that provided the internal team with direction and concrete examples to leverage.

SERVICES

Brand Strategy
Identity Design
System Design

SERVICES

Brand Strategy
Identity Design
System Design

INDUSTRY

Technology
Arts & Entertainment
Media

INDUSTRY

Technology
Arts & Entertainment
Media

INDUSTRY

Technology
Arts & Entertainment
Media

ti_logo_01
ti_logo_lockup
tunein_ti_badge_01_io
tuneine_promo_lil-yachty_io
tunein_bestnewtrack_01_io
ti_mobile_appscreens
ti_outdoor2_io
tunein_nowplaying
ti_outdoor4_io
ti_guidelines

The outcome

The TuneIn design team was able to use our work as a head-start in redesigning their entire ecosystem, including the company website, the app and all of their promotional materials.

Team

Geoff Dowd
Yuri Ono
Leslie Valentino
Jaeha Yoo
TuneIn Design Studio

SERVICES

Brand Strategy
Identity Design
System Design